Privacy and Security
The Outdoor Living Canada Privacy and Security Statement
Outdoor Living Canada values and respects the privacy of its customers and visitors. The purpose of this Privacy and Security Statement is to provide you with information about how Outdoor Living Canada collects, uses, and shares the information we collect from our customers and visitors. It also describes the choices you can make about our use of your information. Our collection efforts are designed to improve the shopping experience of our customers and to provide customers relevant information about our products, services, and promotions.
About this Policy
This Privacy and Security Statement describes the privacy practices of Outdoor Living Canada. It applies to our interactions with our customers and visitors, including, but not limited to:
Use of our websites, including mobile websites
Visits to our stores or attendance at one of our events
Use of our applications for mobile phones, tablets or other smart devices
Phone and email communications
Social media interactions on our websites and other third party websites like Facebook, YouTube, Pinterest, Google+, Instagram and Twitter
Viewing our online advertisements
Through our authorized service providers
Information We Collect
Contact information. We may collect the names and user names of our customers and other visitors. Additionally, we may collect your purchase history, billing and shipping addresses, phone numbers, email addresses, and other digital contact information. We may also collect information that you provide us about others.
Payment information. When you make a purchase we collect your payment information, including information from your credit or debit card, cheque, PayPal account or gift card and your signature.
Demographic information. We may collect information about products or services you like, reviews you submit, or where you shop. We might also collect information like your age or gender.
Registration information. If you register on our websites or enter a contest, sweepstakes, promotion or other program offering, we collect personal information such as your name, email address and other information required to administer your participation in the program.
Other information. If you use our websites, we collect your IP (Internet Protocol) address and other related information such as the type of browser and operating system you are using. We might also track the pages you visit, look at what website you came from, or what website you visit when you leave us. We also collect any information or content you provide though one of our websites, applications or online forums.
How Information is Collected
We collect information directly from you. The following are a few examples of when we collect information from you:
During website or survey registration
In connection with an online purchase or visit
If you use an online forum, submit a question or answer to our Product Q & A, provide us with comments or reviews or contact our call centre
If you upload a photo or other digital content through one of our websites, applications, or social media interactions on third party websites like Facebook or Twitter.
If you participate in a sweepstakes, contest, promotion, program, clinic or workshop
If you return a product or use a rebate
In connection with your interactions with us as a registered user of our websites. For example, when you use the features of our My Account tool like Express Checkout, Address Book, My Lists, etc.
We collect information from you passively. We may use tracking tools like browser cookies, flash cookies, and web beacons. To learn more about these tools and how you can control them, click here.
We collect information from other sources. We may get information about you from third party business partners, like an updated address from a shipping vendor. We may collect information about you from a friend. For example, if your friend purchases something from us to send to you or if your friend provides your information through one of our refer-a-friend type features. If you use one of these features, please ensure that you only submit email addresses of individuals with whom you have a close personal or family relationship, who would be interested in receiving the communication, and who has authorized you to share their email address.
How We Use Information
We use the information we collect for our business purposes, including:
To respond to your questions and requests. Examples include:
Fulfilling orders, ensuring proper delivery or providing services such as an electronic copy of your receipt.
Administering your participation in a contest sweepstakes or other promotion or sending you prizes you might have won
Processing a return
We may retain your information to assist you in the future.
To improve our products and services. We may use your information to make website or product and service improvements.
To look at website trends and customer interests. We might use your information to customize your experience with us. We may also combine information we get from you with information about you we have received from third parties or publicly available sources to assess trends and interests.
When you engage with our content on or through third-party social networking websites, plug-ins and applications, you may allow us to have access to certain social media account information (e.g., name, username, email address, gender) to deliver the content or as part of the operation of the website, plug-in or application.
For other uses we may disclose to you. We may also use personal information with your consent, and as otherwise permitted or required by law.
We may share your information for our business purposes and as legally required or permitted, including:
Data Sharing for Catalog Mailings. With your consent, we may share your name, address and transactional information about products you have purchased from our catalogs with third party companies so that you may receive future catalog offerings about products and services that may be of interest to you.
With any successor to all or part of our business. For example, if all or part of our business is sold we may transfer information we have about you as part of that transaction.
With our business partners. For example, we might share information with one of our Affiliates or a business partner who is running a joint promotion with us or who provides a product or service in partnership with us, as specified at the time your personal information is collected.
To protect us. For example, we may disclose information if we suspect fraud. We may also share information as part of an investigation. We may also disclose personal information to assist us in collecting a debt owed by you.
At your direction. For example, if you ask us to provide your information to a third-party to facilitate the resolution of a dispute.
Our Sites and Children
Our websites and mobile applications are not created for children. To our knowledge we do not collect information online from children under 18. If you are a parent or guardian and think we have information about your child, please email firstname.lastname@example.org
When you place orders on our websites, all of your order information, including your credit card number and delivery address, is transmitted through the Internet using Secure Sockets Layer (SSL) technology. SSL technology causes your browser to encrypt your order information before transmitting it to our secure server. SSL technology, an industry standard, is designed to prevent someone other than operators of our websites from capturing and viewing your personal information.
While we use industry standard means to protect our websites and your information, the Internet is not 100% secure. The measures we use are appropriate for the type of information we collect. We cannot promise that your use of our websites or mobile applications will be completely safe. We encourage you to use caution when using the Internet. Online access to your personal information is protected with a password you select. We strongly recommend that you do not share your password.
We maintain your personal information for as long as required for the purposes set out in this Privacy and Security Statement, or as otherwise required or permitted by law.
Our websites contain links to third party websites. If you click on one of those links, you will be taken to websites we do not control. This Privacy and Security Statement does not apply to the information practices of those websites. You should read the privacy policies of other websites carefully. We are not responsible for the personal information practices of third party websites.
If you have additional questions, or to access, update or correct inaccuracies in your personal information, you can reach us by email at email@example.com
Changes to this Privacy and Security Statement
Effective Date: January 1, 2014
From time to time we may change our privacy policies. We will notify you of any material changes to our Privacy and Security Statement by posting an updated copy on our website. Please check our website periodically for updates.
Our Tracking Techniques
Tracking Tools We Use
We collect personal and other information about users over time and across different Web sites when you use this website or service or our applications for mobile phones, tablets or other smart devices. We also have third party service providers that collect personal information this way. We or our vendors use several common online tracking tools to collect this information. These may include browser and flash cookies. We may also use web beacons and similar technologies. We (and our third party service providers) use these tools:
To track visitors to our websites.
To recognize returning customers.
To learn what site referred you to our websites.
To store your password if you are registered on our website.
To personalize your experience in our website and on third-party social networking websites, plug-ins and applications.
To collect and store geographic data determined by the IP address of the visitor’s computer.
To optimize and tailor our websites
To make product recommendations and provide you with advertising content in which we think you will be interested. As part of this customization, we may observe your behaviors on our mobile applications, our websites or on other websites. We may also get information about your browsing history from our trusted business partners and vendors.
So we can better understand our audience, our customers, our website visitors and mobile application users, and their respective interests.
To provide correct pricing and ads for the local store you select.
Controlling Our Tracking Tools
Your browser may give you the ability to control cookies. How you do so depends on the type of cookie. Certain browsers can be set to reject browser cookies. Why? Because flash cookies cannot be controlled through your browser settings. If you configure your computer to block cookies, you will limit the functionality we can provide when you visit our websites. Your mobile device may not give you the ability to control cookies. If you wish to block cookies on our mobile applications, you will need to delete the application from your mobile device. If you block or delete cookies, not all of the tracking that we have described in this policy will stop.
Our “Do Not Track” policy: Some browsers have a “Do Not Track” feature that lets you tell websites that you do not want to have your online activities tracked. These features are not yet uniform, so we are not currently set up to respond to those signals.
Controlling Online Interest-Based Ads
We sometimes work with online advertising vendors to provide you with relevant and useful ads. This may include ads served on our websites or mobile applications. This may also include ads served on other companies’ websites. These ads may be based on information about your online activity collected by us or third parties on our websites or other third party websites. For example, information collected when you register for a website, like your zip code may be used to deliver an ad for people in your area.
My Account Registration and Use
My Account registration is an optional service provided by our website. You do not have to register to browse or shop online. When you register, you are asked for personal information such as your name, address, phone number, email address, and a username and password that you select. You may also optionally provide information regarding your interests and home improvement projects or register your credit cards. This information may be used to help make your online shopping quicker and easier, by pre-filling certain parts of your shopping information.